DesignMarketing & CommunicationsSound AdviceUsability

Frozen vegetables can teach you a lot about calls-to-action

Thursday, December 10, 2009 Filed under Design, Marketing & Communications, Sound Advice, Usability
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Look at the calls-to-action buttons on your website.  Would I know exactly what they do just by reading their labels?  Avoid using your organization’s internal language when labelling links and buttons.  Just because your staff understands them doesn’t mean your audience will. 

Also, cook with fresh vegetables.

552_Recording.mp3

Mp3 version of Frozen vegetables can teach you a lot about calls-to-action.

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