Be Like Water

Effective, custom Web design and development for non-profits.


I have a lot to say about building nonprofit websites. I try to write about it here. Entries can be filtered by topic, like Design, Communications and Usability. Or if you're waiting for that meeting to start and are looking for ways to improve your nonprofit's website, have a look at entries you can read in four minutes.

October 7, 2015 1 minute to read Communications

I’m not a ninja, rockstar, or guru. I’m a Web Professional.

Are you looking for a Web rockstar? Or perhaps an HTML ninja? How about a user experience guru or a digital geek or a social media nerd? Well keep looking.

February 27, 2015 10 minutes to read DesignUsability

Screencast: How to use the Templates button in Wygwam for ExpressionEngine

Here's a video tutorial on how to use the Content Templates feature in ExpressionEngine's Wygwam add-on.

December 16, 2014 3 minutes to read Usability

Should external links open in a new tab or not?

I am often asked by clients whether the external links in their websites should open in a new tab (or window) by default, so I'll set the record straight here.

September 29, 2014 2 minutes to read Design

Content Audit Resources: Sitemap Generators and Link Checkers

There are many online services that will scan your website and list all your broken links, and some also map your website's pages so you can get an overview of your information architecture. Here are some online resources that can help with this.

December 10, 2013 4 minutes to read CommunicationsDesign

5 reasons you should stop fighting over your nonprofit’s home page

In my latest post on the Nonprofit MarCommunity, I provide 5 reasons you should stop fighting over your nonprofit's home page.

October 29, 2013 4 minutes to read Design

How to brief a web designer/developer

I wrote this post for the Nonprofit MarCommunity about how to brief a web designer or developer.

October 10, 2013 5 minutes to read DesignUsability

How to decide between rebuilding, redesigning or refreshing your nonprofit’s website

The Web changes fast. Every day there are new tools released that can help with your nonprofit’s Web presence. Here are some questions to ask yourself to determine the best approach to giving your website an overhaul.

March 1, 2010 4 minutes to read CommunicationsDesignUsability

Why you shouldn’t say “click here”

Is your website riddled with the phrase “click here”? I’m amazed at how often I still see this phrase used as a link label. Using “click here” to identify links is a very bad idea. Here's why...